Admissions Open 2024

Bachelor of Design (Immersive Digital Environments)

Bachelor of Design (Immersive Digital Environments)

FOUR YEARS PROGRAMME

About The Programme

The Bachelor of Design programme at Jindal School of Art and Architecture (JSAA) is a professional degree programme that focuses on improving inhabited spaces through experimental, experiential, and informed design processes.

The Immersive Digital Environments Pathway is a unique programme of study in India that is designed to train students in augmented, virtual, and mixed realities-based systems and their ability to develop digital immersive environments and narratives. Graduates of the programme are prepared for a variety of careers, ranging from motion media design to virtual storytelling, immersive sound design, digital imaging, and user interface techniques. The programme draws faculty from a wide spectrum of academic and operational expertise, including sociology, engineering, law, arts, programming, illustration design, graphic design, sound design, motion media, architecture, geography, economics, and anthropology.

What is Immersive Digital Environments?

Immersive digital environments are synthetic or virtual worlds that use technologies such as virtual reality (VR), augmented reality (AR), and mixed reality (MR) to create immersive and interactive experiences for the users. These environments can be used for various purposes, such as entertainment, education, training, and marketing.

What Makes It Different at JGU

The programme is one-of-a-kind in India, focusing on immersive digital environments and their impact on various sectors, from healthcare to urban planning. This specialized curriculum is designed to provide students with the skills and knowledge required to work with the latest technologies and tools in the field.

The programme draws its faculty from various academic and operational backgrounds, including sociology, engineering, law, arts, programming, illustration design, graphic design, sound design, motion media, architecture, geography, and anthropology. This interdisciplinary approach ensures that students get a comprehensive understanding of various aspects related to immersive digital environments.
Graduates of the B. Des. in Immersive Digital Environments programme can explore various career paths, such as virtual reality designers, game designers, multimedia designers, digital imaging specialists, augmented reality developers, and more. With the growing demand for immersive digital environments, there is a high demand for skilled professionals in this field.

To be eligible for admission, applicants must have completed the Class XII examination or an equivalent exam recognized by the government, such as CBSE, State Boards, IB, Cambridge, with a minimum of 50% marks. Students from all academic streams, including Arts, Commerce, and Science, are encouraged to apply.

 

The Bachelor of Design (B. Des.) programme at Jindal School of Art and Architecture allows students to choose from prefigured minors or design their own minor in consultation with a faculty mentor. The minor area of study serves two purposes: (1) to provide an area of concentration within the major discipline or an associated field, and (2) to provide an additional or secondary area of study. For the Immersive Digital Environments pathway, the available minors include Motion Media Design Technique, Virtual Storytelling, Core Principles of Programming, Immersive Sound Design, Immersive Animation, Digital Imaging, Digital Communication, Illustration and Storyboarding, Representation Lab, Elements and Composition, Visual Effects, Perceptual and Cognitive Factors, and User Experience and User Interface Techniques.

These minors help students acquire additional skills and knowledge that can enhance their career opportunities in fields such as motion graphics, virtual and augmented reality design, video game design, film, and animation.

 

The state-of-the-art tech-equipped facility available to Bachelor of Architecture students at Jindal School of Art and Architecture (JSAA) provides them with hands-on knowledge of design and architecture. The Digital Centre, Virtual Environment Lab, Foundation Studio, Environment Research Lab, Construction Yard and Lab, and Fabrication Lab offer cutting-edge resources to students for experimenting and applying classroom learning to real-world environments.

With access to these resources, students can test theories, explore new ideas, and gain an in-depth feel for design and architecture. This practical experience enables students to develop their skills and creativity, and prepares them to become competent architects.

Graduates of the Immersive Digital Environments pathway can pursue various career options such as Design Architects, AR/VR Designers, 3D Game Designers, Metaverse Storytellers, Graphic Designers, Product and Project Managers, Metaverse Research Scientists, Metaverse Planners, Ecosystem Developers, World Builders, 3D Artists, Environment Artists, Mixed Reality Designers, UI/UX Designers, and VR Content Producers.

In addition to these employment opportunities, students can also opt for postgraduate studies in various fields such as Graphic Design, Animation, Visual Communication, Interaction Design, UI/UX Design, Metaverse Planning, Film Making, and Game Design across the world.

Immersive design is the future of design, as it creates engaging and interactive digital environments using technologies such as virtual reality (VR), augmented reality (AR), and mixed reality (MR). Immersive design can be applied to various domains, such as entertainment, education, training, marketing, and more.

The Bachelor of Design programme at Jindal School of Art and Architecture (JSAA) offers a unique opportunity for students to explore the exciting field of immersive digital environments. The programme’s focus on experimental, experiential, and informed design processes ensures that students are equipped with the skills and knowledge necessary to design immersive environments that are both aesthetically pleasing and functional. The programme’s scope is vast, with applications in various domains such as entertainment, education, training, marketing, and more.

FAQ's

1. What is Immersive Environment Design?

Immersive environment design focuses on creating digital environments that utilize technologies like augmented reality (AR), virtual reality (VR), and mixed reality (MR) to provide users with an immersive and engaging experience. These environments can be used for various purposes, including entertainment, education, training, and marketing.

2. What is Immersive Environment Design scope?

The scope of immersive environment design is vast and ever-growing. Some of the potential applications include:

Entertainment: Immersive gaming experiences, interactive storytelling, virtual concerts and events.
Education: Virtual field trips, interactive learning simulations, immersive training programs.
Healthcare: Virtual therapy sessions, pain management tools, medical training simulations.
Business: Virtual product demonstrations, collaborative workspaces, immersive marketing experiences.

3. What are the career opportunities available to graduates of the B.Des. in Immersive Digital Environments?

Graduates of the B.Des. in Immersive Digital Environments program can pursue a variety of exciting career options, including:

Design Architects: Design and develop immersive digital environments for various purposes.
AR/VR Designers: Create and implement AR and VR experiences for various platforms.
3D Game Designers: Design and develop 3D games for various platforms, including VR.
Metaverse Storytellers: Write and design compelling stories for the metaverse.
Graphic Designers: Create visual assets for immersive environments.

4. What are the eligibility requirements for the Digital Immersive Environments course?

To be eligible for admission to the B.Des. in Immersive Digital Environments program, applicants must meet the following requirements:

Completed Class XII examination or an equivalent exam recognized by the government, with a minimum of 50% marks.
Open to students from all academic streams, including Arts, Commerce, and Science.

5. What makes the B.Des. in Immersive Digital Environments unique at JSAA?

Several factors make the B.Des. in Immersive Digital Environments program at JSAA unique:

Focus on Immersive Technologies: The program is one of the first in India to focus specifically on immersive technologies like AR, VR, and MR.
Interdisciplinary Approach: The program draws faculty from diverse academic backgrounds, providing a comprehensive understanding of the field.
Choice of Minors: Students can choose from pre-designed minors or design their own, allowing for customization and specialization.
State-of-the-Art Facilities: Students have access to cutting-edge technology and resources to experiment and develop their skills.
Wide Career Opportunities: Graduates are prepared for a variety of exciting careers in the rapidly growing field of immersive technology.
These factors combine to make the B.Des. in Immersive Digital Environments program at JSAA a unique and valuable opportunity for students interested in this cutting-edge field.