Integrated B.B.A. (Hons.) + MBA
March 27, 2023 2023-12-06 11:00Integrated B.B.A. (Hons.) + MBA
Integrated B.B.A. (Hons.) + M.B.A.
5 YEARS PROGRAMME
About The Programme
The Integrated BBA (Hons.)+ MBA programme is a five-year degree programme designed to prepare students for a management career after completing their 10+2 level examination. The programme provides students with a comprehensive understanding of business management fundamentals and the opportunity to pursue specializations in Marketing, Finance, Human Resource Management, Operations & Supply Chain, Information Systems & Analytics. The students also have the opportunity to pursue dual specialization.The programme's goal is to equip students with the knowledge and skills necessary to compete successfully for challenging positions in various organizations.
The unique design and delivery of this integrated programme aim to create excellent managers who possess the spirit of entrepreneurship and leadership necessary to become wealth creators in the future. The Integrated BBA (Hons.)+ MBA programme at JGBS is one of the most rigorous programmes in the country, providing students with a global management perspective through a unique pedagogy of learning and interaction among peers.
The programme includes live projects, field assignments, and simulation games to provide a holistic learning experience and a comprehensive understanding of the contemporary business environment. Students have the option to enroll for a one-year MS Degree with a partner foreign university subject to the terms and conditions of the host university in their fifth year. Fieldwork, such as internships and projects are an integral part of the programme, enhancing students' learning experience.
What Makes It Different at JGU
The five-year Integrated BBA (Hons.) + MBA programme at JGBS provides students with a comprehensive understanding of business management, nurturing future managers, leaders, and entrepreneurs. Its innovative design and delivery framework prepares students for success in industry, government, non-profit organizations, and civil services.
The multidisciplinary approach of the programme allows students to explore a unique mix of subjects, creating a distinction for their individual profiles. Multiple internships and the Research and Innovation Semester for Entrepreneurs provide hands-on experience, with the opportunity to work on a startup and gain experience working with a team.
JGBS MOUs offer students the opportunity to acquire an MS degree along with their management degree, with the dual degree programme allowing for a choice of universities across different continents. JGBS also offers exclusive MOUs for semester exchange and short immersion programmes with institutions such as Wharton, Harvard Business School, and Kelly School of Business.
Eligibility Criteria: Successful Completion of Class XII examination or equivalent (CBSE, ISC, IB, Cambridge, and other government-recognized school leaving examinations). Students securing more than SAT (1100 Marks) / ACT (27 Points) / UGAT or CUET – 60 Percentile & Above) are exempted from the JSAT (Jindal Scholastic Aptitude Test) entrance exam.
Selection Process: Applicants are selected through a holistic admission process conducted over three rounds based on a personal statement, X and XII Grade Marks, Supplementary Questions, Entrance exam scores, and Personal Interview with a panel of JGBS faculty members
Course Duration
| 4 Years |
| 5 Years | |
| Eligibility Criteria | Successful Completion of Class XII examination or equivalent (CBSE, ISC, IB, Cambridge and other government-recognized school leaving examinations). Students securing more than SAT (1100 Marks) / ACT (27 Points) / UGAT or CUET – 60 Percentile & Above) are exempted from the JSAT (Jindal Scholastic Aptitude Test) entrance exam. |
| Selection Process | Applicants are selected through a holistic admission process conducted over three rounds based on a personal statement, X and XII Grade Marks, Supplementary Questions, Entrance exam scores, and Personal Interview with a panel of JGBS faculty members. |
| Accepted Standardized Tests or Competitive Examinations | SAT – 1100 Marks ACT – 27 Points UGAT – 60 Percentile CUET – 60 Percentile |
| JSAT Weightage | Minimum 50 % marks (Overall in JSAT ) |
| Application Fee | Rs 2500/- including 1st attempt of JSAT entrance exam. 2nd & 3rd attempt fee: Rs 1020/- |
Tuition Fee BBA (H) Marketing / Finance / HR | Rs 4,00,000/- per annum* |
| Rs. 4,50,000/-per annum* |
| Rs. 3,50,000/-per annum* |
| Residential Charges (Hostel, Laundry, Mess) | Rs 3,10,000/- per annum* |
| Refundable Security Deposit | Rs. 50,000/-** |
*The Programme fee and Residential fee are subject to an annual increase of upto 10%.
**Fully refundable Security deposit of Rs. 50,000 shall be collected at the time of admission as per university rules.
The Integrated BBA (Hons.) + MBA programme at Jindal Global Business School (JGBS) is a five-year programme that is designed to equip students with the knowledge, skills, and expertise needed to succeed in the business world. The programme is a unique and innovative design that provides students with a comprehensive understanding of the basics of business management.
The course structure of the Integrated BBA (Hons.) + MBA programme is divided into two parts. The first three years focus on the foundational courses that help students develop a strong foundation in business management. In addition to contemporary business topics, the curriculum offers courses on sociology, philosophy of business, critical thinking, public policy and systems, and design thinking, among others.
In the final two year, the programme provides students with a chance to choose from a range of elective courses that cater to their individual interests and career goals. The elective courses cover a wide range of topics such as securities analysis and portfolio management, Cloud computing, AI in Marketing, Global Logistics, Digital Transformation Strategy for Enterprises, social media analytics, International Banking & Finance, to name a few.
Apart from these core courses, the programme also includes internships, research and innovation semesters for entrepreneurs, and field assignments that provide students with hands-on experience in the management field. The programme also provides students with the opportunity to pursue a one-year MS degree with a partner foreign university, subject to the terms and conditions of the host university. The programme has been designed to provide students with a well-rounded education and practical experience to prepare them for a successful career in the global business world.
Some electives students can choose in the 4th and 5th year are listed below. However, the names and content of the courses are subject to change based on the faculty teaching the course at the time.
- Security Analysis and Portfolio Management
- Credit Appraisal & Finance-1
- International Banking and Finance
- Banking Law Operations
- Derivatives and Risk Management
- Project Risk Management
- Digital Transformation Strategy for Enterprises
- Network Analysis and Interpretation
- Optimization Techniques using Excel
- Social Media Analytics for Managers
- The Demands of Business: Data Needs V/S Data
- Privacy
- Marketing Metrics
- Integrated Marketing Communication
- Brand Management
- Digital Marketing
- B2B Marketing
- International Marketing
- Services Marketing
- Social Media Marketing
- Consumer Culture
- Consumer Behavior
- AI in Marketing
- Entrepreneurial Marketing
- Strategic Staffing
- Creative Problem Solving
- High Performance HR Practices
- Performance Management
- Strategic HRM
- Purchase and Supply Management
- Operations of E-Businesses\
- TQM & Six Sigma
- Logistics and Transport Management
- Data Visualization Using Tableau
- Advanced Excel
- Introduction to Python
- Introduction to MS Excel
- Introduction to Programming Using R
- Family Business Management
- Social Marketing
- Predictive Analytics & Forecasting
- Capability Building through Learning and
- Development
- Pricing Strategies
- Enterprise Systems
- Project Management
- Supply Chain Optimization
- Financial Modelling using Visual Basic
- Application In Excel
- Marketing Analytics
- Innovation Management and New Product
- Development
- Sustainable Marketing
- Management of Digital Business
- Diversity & Inclusion Management
- International HRM
- Big Data Analytics with Hadoop
- Conflict Management & Negotiation
- Customer Relationship Management
- Marketing Research
- Prescriptive Analytics
- Simulation for Managerial Decision Making
- Corporate Valuation and Restructuring
- Global Operation Strategy & Manufacturing
- Art of investing in stocks
- Art of Trading in Stocks
- Digital HRM
- Marketing Strategies for Emerging Markets
- Retail Management
- Financial Risk Management
- Employee Engagement
- Social Media Analytics
The Integrated BBA (Hons.)+ MBA programme at JGBS offers students a diverse range of career opportunities in various fields such as brand management, advertising, project management, logistics and supply management, financial institutions, insurance sector, banking sector, marketing and sales, human resource management, information systems and management, international business, and more. Students can also opt for civil services and explore roles such as marketing manager, financial analyst, credit analyst, recruitment manager, inventory control manager, project manager, supply chain performance analyst, business consultant, international business development manager, and many more.
The programme also offers opportunities for students to study abroad, including the option to pursue an MS degree in the fifth year with partner foreign universities such as University of Texas, Dallas, Business School, Quinnipiac University, University of New Brunswick, Queen Mary University, Bond University, Goethe University, Aston Business School, and many more. Students can also participate in optional immersion trips and summer schools, as well as one or more full semester exchange programmes in partner universities abroad.
The Integrated BBA (Hons.)+ MBA programme at JGBS provides global opportunities to students by offering them a chance to earn an MS degree from a partner foreign university in the fifth year. Students can choose from universities across different continents and gain exposure to different cultures, business practices and management techniques. This option allows students to expand their horizons and prepares them for global career opportunities.
In addition, JGBS has exclusive MOUs for semester exchange and short immersion programmes with prestigious institutions like Wharton, Harvard Business School, Kelly Business School and more. These programmes allow students to study abroad for a semester or attend a short-term programme in a foreign university, giving them the opportunity to learn from renowned professors and interact with a diverse student body.
Furthermore, the programme curriculum has a strong international focus with courses like International Business, International Banking and Finance, and Doing Business in European Union, which prepares students for a career in the global marketplace. The programme also provides optional immersion trips and summer schools, which further enhance the international exposure of the students.
The global opportunities offered by the Integrated BBA (Hons.)+ MBA programme at JGBS provide students with a unique and invaluable learning experience that prepares them for a successful career in the global business world.