The BBA (Hons.) Marketing/HR/Finance Degree at JGBS is a four-year, fully residential programme offering a global business management perspective. Our innovative pedagogy embraces multidisciplinarity, thus engaging students in cross-listed electives from their second year. Through a variety of cross-listed electives, students get a chance to forge connections with peers from the various JGU schools, which in turn, gives them new perspectives to look at business studies. 

The curriculum grants students the flexibility to select electives in their final year based on their evolving interests, embodying a liberal and globally-oriented approach. The programme highlights international opportunities like the Student Abroad Programme (SAP), alongside a strong industry focus and career growth support, including competitive exam preparation.

What Makes It Different at JGU?

• Jindal Global Business School (JGBS) stands out in the realm of business education with its distinctive approach that integrates diverse disciplines such as law, public policy, and more. This multidisciplinary methodology ensures a broad and holistic understanding of business. Our 1:9 faculty-student ratio allows for personalised interaction with our highly qualified faculty, sourced from renowned universities globally including IITs, IIMs, XLRI, ISB, Oxford, and Harvard.
• At the core of our curriculum is a commitment to preparing students for the dynamic global business landscape. This includes providing significant international exposure and opportunities, fostering a global mindset essential for today’s interconnected world. Additionally, the programme is intricately woven with industry-relevant experiences and insights, equipping students not only with theoretical knowledge but also with practical skills vital for thriving in rapidly evolving business environments.
• JGBS provides international opportunities for students through partnerships with renowned institutions across the USA, UK, Canada, Australia, Germany, France, and Singapore for student mobility. The school also offers opportunities to learn a foreign language on campus, enabling students to add to their global credentials. The emphasis on experiential learning is reflected in the curriculum, with a strong focus on discussion, case studies, experiential exercises, and simulation.
• JGBS has fostered partnerships with leading corporates to provide industry-relevant education and desired corporate exposure for its students. The school has partnered with IBM and KPMG to give students hands-on training. JGU also offers merit-based scholarships on a first-cum-first-serve basis to students applying through class 12th scores.

The BBA (Hons.) Marketing / HR / Finance programme at JGBS is a comprehensive four-year undergraduate course designed to provide students with a strong foundation in business and management principles, as well as specialized knowledge in their chosen field of study.

The course is divided into eight semesters, with each semester comprising of various core and elective courses. The core courses cover fundamental business concepts such as marketing, finance, accounting, human resources, and operations management. The electives, on the other hand, allow students to specialise in their area of interest, such as digital marketing, brand management, HR analytics, and financial planning.

In addition to the core and elective courses, the course also includes experiential learning opportunities such as internships, case studies, and simulations. This helps students to gain practical insights into the business world and prepares them for the challenges of the industry.

The course structure also includes courses on leadership development, communication skills, and ethics, which aim to develop students’ soft skills and enhance their overall personality. Furthermore, the curriculum is designed to provide a global perspective, with courses on international business and cross-cultural management.

Duration- 4 years

Successful completion of Class XII or equivalent examination in any stream from an Indian or International Board (CBSE | ISC | State Board | NIOS | CAIE* | IB**) recognized by AIU – Association of Indian Universities.

* CAIE (Cambridge Assessment International Education)
(The candidate must have passed the Examination equivalent to the Grade 10 with a Minimum of 5 subjects including English & the candidate must have passed the A Level examination with 2/3 subjects at Advanced Level)

** IB (International Baccalaureate) Diploma / Course (Certificate) students must secure a minimum of 24 Credits with 3 HL (Higher Learning) & 3 SL (Standard Learning) subjects.

Applicants are selected through a holistic admission process conducted over three rounds based on X and XII grades, Supplementary Questions, Entrance Exam (SAT ≥ 1100 Score | ACT ≥ 27 Points | UGAT/ CUET ≥ 60 Percentile or Online JSAT (Jindal Scholastic Aptitude Test) ≥ 50 Percentage, conducted by JGU.

Imbibing the best practices from international universities, Jindal Global Business School follows a holistic admission process. An applicant is evaluated on the basis of a combination of Academic and non-academic performance scores.

The online admission process for JGBS undergraduate programmes for the academic year 2026 is open. Please find the details of the selection process below.

Round 1- Application Assessment

• To start your application register with an active email address. Your login details will be sent to this email account after due verification. All relevant information will be communicated to the applicant at this registered email address.

• The applicant should provide all the information sought in the application, both in the mandatory and non-mandatory sections, as it will help in better evaluation.

• Please keep scanned copies of the following documents handy for uploading:
  • Class X Board Scores or Equivalent and Class XII Board Scores or Equivalent (if completed)
  • Passport Size Photograph
  • Competitive exam score

X and XII Board Exam Scores

• Applicants are required to upload their Grades/Scores for class 10th (or equivalent) and class 12th (or equivalent). If the applicant does not have their Class XII grades/scores at the time of applying, he/she may mention ‘Awaited’ in the relevant column. Please note that the candidature of the application is decided taking broader patterns into consideration.

Supplementary Questions

• For each programme, applicants will be asked to answer 2 mandatory questions.

• Note: If you apply for multiple programmes, you have a different set of supplemental questions for each programme.

Passport Size Photograph

• Please upload the recent front-facing picture with a neutral background. Selfies not permissible. 

Qualifying Competitive Examination Score

• Mention the relevant score (JSAT / ACT / SAT / UGAT / CUET - 2026) in the application form.

• If an applicant is yet to appear for any qualifying examinations or is awaiting the examination results, he/she may click ‘Awaited’ in the relevant column. 

• Students who have not appeared for SAT / ACT / UGAT / CUET – 2026 are encouraged to apply through JSAT – Jindal Scholastic Aptitude Test.

Supported Documents for Extra-Curricular Activities

• The applicant can attach relevant documents (certificates, artwork, writing samples, letters of recommendation, etc.) for the extra-curricular section to substantiate the listed activities.

• Click Submit at the end, after you pay the application fee and complete the form.

• An Online Application Number will be displayed upon successful submission of the form by making the payment. The applicant must use the ‘Application Number’ as a reference while communicating with us.

Round 2- Online Entrance Examination

• Applicants who have advanced to Round 2 will have to follow the below mentioned steps

Appearing for Entrance Exam (JSAT)

• Students qualifying the minimum cut-off requirements in the entrance will be notified over call/e-mail and shall move to Round 3.

Round 3- Online Faculty Interview

• Applicants will be interviewed by a panel of JGBS faculty members. They are evaluated based on their communication skills, confidence, curiosity, clarity of expression, nuanced thinking, and subject knowledge.

Important Notes:

• Candidates shortlisted after Interview shall receive a Provisional Offer of Admissions over email.
• If an applicant does not respond within the stipulated time their application is declared inactive.
• Candidates who are willing to enroll are required to pay the registration fee of Rs. 1,25,000 to secure a seat.
• After the declaration of Board results, students need to forward their transcripts to the Admission Staff.
• Students qualifying for the Scholarship will be notified separately over email and their respective amount is adjusted in their 2nd Semester fee.

Waitlisted Applicants

• Applicants may also be waitlisted depending on their results. Waitlisted applicants are requested to upload their XII results as soon as they are released. Such applicants may also be asked to do an additional interview.

Apply Now - https://admissions.jgu.edu.in

Important Advisory for Students and Parents

O.P. Jindal Global University (JGU) does not appoint or authorise any agent, intermediary, or consultant for admissions to any the undergraduate, postgraduate and doctoral programmes offered by JGU.

If any individual or organisation approaches you demanding money, donations, or favours for admission, please immediately report the matter to the police and to the Registrar of the O.P.Jindal Global University at registraroffice@jgu.edu.in

All admissions to JGU’s academic programmes are conducted strictly on merit. JGU has no management quota, no donation/capitation seats, no NRI/Foreign National quota, and no special quota of any kind.

Paying or offering any form of donation or capitation fee for admission to JGU is illegal, and individuals involved in such activities are liable for criminal prosecution.

For all official information and admission-related queries, please contact the Admissions Office directly and apply only through the University’s official website: www.jgu.edu.in

Tuition Fees*: 5,00,000/- (INR per annum)

*The Tuition fee, accommodation charges and other allied service charges are subject to an annual increase of ten percent (10%).

**The security deposit will be fully refunded, subject to the completion of studies and/or receipt of a ‘No Dues Certificate’. The security deposit shall not carry any interest.

The BBA (Hons.) Marketing / HR / Finance programme at JGBS provides students with a strong foundation in business and management principles, as well as specialised knowledge in their chosen field of study. This comprehensive education opens up a range of career opportunities for graduates in various sectors.

Marketing graduates can pursue careers in advertising, market research, brand management, digital marketing, social media marketing, public relations, and sales. HR graduates can work in areas such as talent acquisition, employee engagement, compensation and benefits, organizational development, and HR analytics. Finance graduates can explore career options in banking, investment management, financial planning, insurance, risk management, and accounting.

Graduates of the BBA programme at JGBS have been successfully placed in reputed organizations such as Deloitte, KPMG, EY, PwC, Goldman Sachs, JPMorgan, HDFC Bank, ICICI Bank, Tata Capital, Amazon, Google, and many others.

Furthermore, the programme equips students with skills such as critical thinking, problem-solving, communication, and leadership, which are highly valued in today’s job market. Graduates can also choose to pursue higher education in management or related fields, such as an MBA or a specialized master’s degree.
 

• Big Data Analytics using Hadoop
• Data Mining and Business Intelligence  
• Predictive Analytics
• Social Media Analytics
• Consumer Behavior
• Digital Marketing
• Sports Marketing
• Diversity and Inclusion Management
• Group Dynamics and Team Building
• Decline and Turnaround Management for Entrepreneurs
• Impact Investment and Reporting
• Security Analysis and Portfolio Management
• Introduction to Derivatives Markets
• Family Business Management
• Introduction to Corporate Governance
• Climate Finance and Markets
• The Art of Happiness
• Corporate Valuation and Restructuring
• Art of Investing in Stocks
• Behavioral Finance
• International Finance
• AI In Marketing
• Marketing Analytics
• HR Analytics
• Leadership
• Digital Human Resourse Management
• Game Theory and Strategic Decision Making
• Transformative Family Business Leadership
• Entrepreneurship and Industry 4.0
• Operations of Failed Start-ups
   

• The scholarships will be awarded on a merit-cum-means basis, following a transparent and holistic admissions process. We maintain a robust review system where the Scholarship Committee evaluates each application with equality and transparency.
• The Merit-Cum-Means Scholarship covers the tuition fee only.
• Students are not eligible to receive multiple scholarships or fee concessions.
• All scholarships and fellowships are subject to review.
• Education Loan Support: JGU has established tie-ups with AVANSE (ICICI), Dena Bank, Axis Bank, and Credila (HDFC) to facilitate educational loans for admitted students at the university. Learn more about education loan support here.
• Scholarships are limited and offered on a first-come, first-served basis.
• Rules and regulations related to scholarships are reviewed annually to adapt to external changes and uncertainties, ensuring maximum benefit for students.

https://jgu.edu.in/jgbs/internalizations

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