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JGBS Brown Bag Research Webinar

Jindal Global Business School

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Brown Bag Research Webinar on the topic: "Does Narcissism Influence Entrepreneurial Intentions? A Theory of Planned Behaviour Perspective." This study investigates how the dark side of personality—specifically narcissism—influences entrepreneurial intentions through the Theory of Planned Behaviour framework. Using data from 220 postgraduate students in an Indian business school, the study finds that narcissism shapes both attitudes and subjective norms, making entrepreneurship a more appealing career path for some individuals. The findings offer important implications for career planning and self-awareness among aspiring entrepreneurs.

Date: Wednesday, October 15, 2025; 4:00 PM – 5:00 PM (IST)
Venue: Online (Zoom) Click here to Register: https://zoom.us/meeting/register/7LOIBcBaTv6jMtmEEZVU1w

Password: JGU

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Published Date 15-10-2025
Category Events
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