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Artificial Intelligence Innovation, Firm Performance, And Market Perception: Does Sustainability Matter?

Jindal Global Business School

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Languages English
Hindi
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The study analyzes the profitability pay-off of AI innovation, with the impact being moderated by R&D intensity. It also highlights the importance of sustainable performance while valuing the effect of AI innovation on firm value, and how the impact differs among different political administrations. This study thus has valuable implications for executives, investors, and policymakers.

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Published Date 23-10-2026
Category Events
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