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B.Tech.


MBA


Ph.D. (Pursuing)

Akash Saharan

Assistant Professor

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ORCID ID 0000-0002-7782-912X
Key Expertise MSMEs, Strategy, Internationalization, Digital Transformation, Consumer Behavior

B.Tech.


MBA


Ph.D. (Pursuing)


Biography

Akash Saharan, an Assistant Professor at Jindal Global Business School, brings over 5 years of industry expertise in market research, delivering business solutions, and strategic planning. Proficient in research software like Smart PLS and SPSS, he specializes in quantitative research methods such as SEM, BWM, and ISM.

Akash has also contributed significantly as a Research Assistant in various projects, showcasing his prowess in literature review, instrument design, data analysis, and report writing. He has also led teams and coordinated with third-party data aggregators, demonstrating his managerial capabilities.

His educational journey includes PhD in Strategy area focusing on MSME internationalization, an MBA with dual specialization in marketing and human resource management, and a B.Tech. in electronics and communication. Akash has authored several journal articles and presented papers at prestigious conferences, highlighting his research acumen.

Apart from his academic pursuits, Akash has organized research seminars and received accolades for his leadership and performance in the industry. His proactive approach and dedication make him a valuable asset in academia and industry alike.

Internationalization

Management of Technology & Innovation

Quantitative Research Methodologies

Strategic Management

Saharan, A., Antil, A., & Satyam. (2024). “Impression Management to Extended-Self: Effect of WhatsApp Stickers Usage among Young Adults.” International Journal of Human–Computer Interaction, 1-14. (ABDC: B Category)

Lohan, A., & Saharan, A. (2024). “Influence of Online Brand Community Factors on Customer Brand Engagement: Mediating Role of Collective Psychological Ownership.” International Journal of Electronic Marketing and Retailing. (ABDC: C Category)

Fayaz, I., & Saharan, A. (2024). “Assessment of Factors Leading to Resilience among Adults in Violence-affected Areas of Kashmir: An Exploratory Study Employing Content Analysis and Best-Worst Method.” Medicine, Conflict and Survival, 1-23. (Scopus)

Kabra, G., Dhaundiyal, M., & Saharan, A. (2023). “Prioritization of Barriers to Social Media Usage by Non-governmental Organizations (NGOs) in Disaster Preparedness Phase: An Integrated Methodology.” International Journal of Disaster Risk Reduction, 104099. (ABDC: A Category)

Saharan, A., Samadhiya, A., Kumar, A., Pandey, K. K., Luthra, S., & Garza-Reyes, J. A. (2023). “Achieving Circularity is a Distant Dream: Entrepreneurial Barriers to Circular Business Models in SMEs of Emerging Economies.” Management Decision. (ABDC: B Category)

Saharan, A., Saharan, A., Pandey, K. K., & Rao, T. J. (2023). “Assessment of Antecedents of Financial Literacy among Young Adults: Hybrid BWM and ISM Approach.” International Journal of Social Economics. (ABDC: B Category)

Saharan, A., Antil, A., & Sharma, V. (2023). Intention to Use Stickers in WhatsApp Communication Among Young Adults: A Technology Acceptance Model Approach. Young Scholars Research Colloquium, MICA.

Pillai, S., & Saharan, A. (2022). Method for Entrepreneurship Awareness Using Partial Least Square Structural Equation Modelling Analysis. Intellectual Property India (Patent).

Saharan, A., Antil, A., & Satyam. (2021). Do WhatsApp Stickers Form Extended-Self Among Young Adults? Mediating Role of Impression Management. 6th Interdisciplinary Conference of Management Researchers (ICMR), Sri Lanka.

Saharan, A., Pandey, K. K., Dhaundiyal, M., & Agrawal, R. (2021). Influence of Entrepreneurial Orientation, Degree of Internationalization, and Innovation on MSME Performance: A Conceptual Model. 8th PAN IIM World Management Conference, IIM-Kozhikode.

Saharan, A., Pandey, K. K., Dhaundiyal, M., & Agrawal, R. (2021). Relative Ranking of Firm Level Enablers of SME Internationalization Using Best-Worst Multi-Criteria Decision-Making Method. Management Doctoral Colloquium Sodh Samagam, IIM-Vishakhapatnam.

Verma, S., Saharan, A., Polcumpally, A. T., & Biswas, M. (2020). “Tentacles of COVID-19 in India: Impact on Indian Economy, Society, Polity and Geopolitics.”
ORCID ID 0000-0002-7782-912X
Key Expertise MSMEs, Strategy, Internationalization, Digital Transformation, Consumer Behavior
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